Press release examples

Press releases by type

Different news calls for a slightly different emphasis. Here are the five most common types and what to lead with:

• Funding announcement — lead with the amount and what it unlocks.
• Product launch — lead with what's new and why it matters to customers.
• Partnership — lead with the combined value for both audiences.
• New hire / executive appointment — lead with the role and the background that makes it notable.
• Milestone — lead with the number and what it represents.

Start from an example

Every press release template above is a working example you can preview, then make your own. Pick the closest match, open the press release maker, and swap in your details — the structure and design are done for you.